What are the characteristics of a successful entrepreneur?
Believe me: you don't need to be rich to start, but you do need to start to succeed. This text is for you. For you who perhaps live on minimum wage, who have overdue bills, who have heard someone say “this is not for poor people”. It is for you who have been afraid to try, afraid of making mistakes, afraid of not succeeding. And it is also for you who have tried and failed, but still have the strength in your heart to start over. You can learn. You can undertake. You can succeed.
The idea that only those with money, a degree or luck can build something great is a lie that has been planted in the minds of ordinary people for a long time. But today, little by little, this truth is being revealed: what matters most is the willingness to learn and act. And that, my friend, you have. You already have the foundation: courage, willpower and need. What you need now is a clear, practical and possible path. This is exactly what this blog and the books advertised here offer.
I just don't know how to teach you how to make money without working.
We have been selling our books and e-books since 2004, when we delivered them by email and by mail, when we started with a personal website and then also started selling through Mercado Livre. Since then, a lot has evolved, but one thing has never changed: our commitment to simplicity, usefulness and accessible education for everyone.
If you want to see the books and courses we offer, you can also click on BLOG ARCHIVE on the date below and scroll through the various posts.
You can see the books directly in the other posts on this blog or:
We now sell through Amazon AVAILABLE ONLY IN THE STORES AMAZON.COM.BR AND AMAZON.COM
https://amazon.com/author/livros-que-ajudam
Or through UICLAP only with cheaper physical books because of the more economical format.
https://uiclap.bio/autor-acir-reis
What are the challenges of entrepreneurship?
Entrepreneurship is not about opening a luxury company or selling shares on the stock exchange. Entrepreneurship, at its core, is about using what you know, with what you have, to serve someone and make money from it. And this can start today, from your home, your street, your community. Here are some real examples: a woman started selling cakes in a jar in front of her house. She started with three jars. Today she sells more than fifty a week. An unemployed young man started repairing cell phones with reused parts. He learned by watching videos. Today he has a loyal clientele. A couple started making homemade soap to save money. Then they started selling it. Today they have a small home production. A man who knew how to work with fiberglass set up his workshop with borrowed tools. Today he trains others in his community. This is entrepreneurship. It doesn't need luxury, it needs courage and practical knowledge. And this is where our books come in.
The books we share here are written in simple, practical and direct language. They are not full of difficult words and theories that are far from reality. Quite the opposite. They are guides, manuals and guidelines based on real experiences and accessible ideas. You will learn step by step how to make handmade products to sell, provide popular services in your region, set up small businesses with low investment, deal with sales, prices, customer service, promote your work even without money and grow with ethics, respect and persistence. This content is affordable, time-wise and within the reality of those who need to start in a humble way. Because simplicity is a strength, not a weakness.
In addition to helping people individually, these books also serve as base material for community courses, workshops and discussion groups in churches, schools, associations and support centers. If you are a community leader, pastor, teacher or volunteer, know that this content can be a seed planted in the lives of many. Imagine a course with five or ten people, reading together, debating, practicing, creating simple projects. Imagine a community learning how to make soap, set up a small carpentry shop, organize door-to-door sales or create recyclable products. It is possible to transform entire neighborhoods with this practical and accessible vision. We don't need large sums of money. We need good ideas, good will and good content. And we already have that.
Yes, we know. The reality of the poor is full of obstacles: lack of money, lack of support, lack of encouragement, discouragement at seeing so many giving up. But there is also strength. You have already learned to survive with little. You have already faced struggles that others would not bear. You have already fought for your children, for your home, for your dignity. So now is the time to fight for your dream. Having your own business, even if it is simple, is a step towards independence, dignity and a future. It is not just about money. It is about building something that is yours. Something that can grow. Something that can be passed down from generation to generation.
If you have come this far, I want to give you some simple guidelines to get started. Choose
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